An ultra-light gel-cream that plumps skin before makeup
IT Cosmetics Confidence Utra-Light Metamorphosing and Plumping Hydrating Cream in Gel Lotion All Skin Types is an ultra-lightweight, plumping hydrating gel-lotion for all skin types wanting hydration without heaviness under makeup. It is formulated as a gel-cream hybrid meant to hydrate and visibly plump skin without the heavy, greasy feel of a rich cream, so it sits comfortably under makeup. The gel-lotion texture absorbs quickly, leaving a smooth, primed base to build the rest of your routine on.
The texture
A lightweight, bouncy gel-lotion that absorbs fast without a sticky or greasy after-feel.
Who it suits
- Normal to oily skin that finds rich creams too heavy
- Anyone wanting a smooth base before makeup
- Skin that looks tired or lacks bounce
- Warmer climates or humid days needing a lighter moisturiser
Worth knowing before you buy: As a lightweight gel, it may not be rich enough on its own for very dry skin in winter; layering a richer cream on top can help.
Complete the routine

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An anti-fatigue eye cream to prep skin before makeup.
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IT Cosmetics Confidence in a Cream
A hydrating, skin-transforming moisturiser for underneath makeup.
Shop →Characteristics
- Texture: lightweight gel-lotion
- Skin type: all skin types
- Concerns: dehydration, dullness, lack of plumpness
- When to apply: morning and/or evening, after cleansing
- Main benefits: hydrating, plumping, lightweight, fast-absorbing
How to use
Apply a small amount to clean skin morning and evening, smoothing evenly over the face and neck before the rest of your routine.
Manufacturer information
Brand: IT Cosmetics, LLC
Address: 10 Hudson Yards, New York, NY 10001, United States
EAN: 3605972078094
