Maybelline New York Maybelline New York Lipstick 9g (0.32 oz) - FrenchBeautyHub
Long-wear matte lips

Maybelline New York Maybelline New York Lipstick 9g (0.32 oz) South Africa

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Regular price R 443.67
Regular price R 633.85 Sale price R 443.67 -30%
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Code EAN
Brand
Maybelline New York
Long-wear matte lips

Super Stay Matte Ink: one stroke of saturated colour that stays matte for up to 16 hours

Maybelline New York Maybelline New York Lipstick 9g (0.32 oz) is the Super Stay Matte Ink liquid lip, a matte-effect lip ink rather than a waxy bullet lipstick. It lays down highly concentrated pigment in a single pass, dries to a velvety matte finish, and Maybelline rates it for 16-hour wear without transferring, fading or flaking. The applicator glides to deposit an even layer, and the elastic ink technology is what keeps a long-wear matte from feeling like a crust.

Colour that stays put

The point of a lip ink is that it behaves like a second skin once it has set: it does not print onto a cup, it does not migrate into the lip line, and it does not go patchy halfway through the day. The formula is loaded with pigment, so one coat is usually full coverage - there is no need to build it up, and building up is what makes liquid lips feel heavy. Maybelline's 16-hour figure comes from a self-evaluation by 114 women, so treat it as a wear test rather than a lab measurement.

Why the elastic texture matters

Most long-wear mattes buy their staying power with a hard, inflexible film. The elastic ink technology here is designed to flex as your mouth moves, which is what Maybelline means by comfortable hold: the film holds the colour but stretches instead of cracking at the corners. The angled applicator is built to follow the lip contour, so you can outline and fill without a separate liner. The result is a flat, modern matte rather than a satin or a gloss.

Who it suits

  • Anyone who wants a full day of colour without touching up - work, events, long travel days
  • People who are tired of lipstick transferring onto masks, glasses, cups and collars
  • Fans of a flat, modern matte finish rather than a shiny or satin lip
  • Warm-weather wear and photography, where a creamy lipstick would slide and shine

Worth knowing before you buy: this is a long-wear liquid matte, and it is drying on the lips - if your lips are already chapped it will cling to the flakes and emphasise them, so prep with balm beforehand. It also does not come off with a normal cleanser: you need an oil or bi-phase remover to lift it. One more thing: because it sets hard and fast, you get very little time to blend or correct a wobbly edge.

Complete the routine

Characteristics

  • Super Stay Matte Ink - matte effect lip ink
  • 16h hold (self-evaluation by 114 women)
  • Saturated, highly concentrated pigments for vibrant colour
  • Long-lasting velvety matte effect in a single stroke
  • Colour stays intense without transferring, fading or flaking
  • Elastic ink technology for comfortable hold

How to use

Apply the lip ink starting from the centre of your lips and follow the contours of your mouth to finish at the tip. Then fill in the inside of your lips.

Ingredients

Aqua / Water · Alcohol Denat. · Polyvinyl Alcohol · Butylene Glycol · Dihydroxyacetone · Ceteth-20 · Pentylene Glycol · Laureth-25 · 1,2-Hexanediol · Citric Acid · Glycerin · Sodium Citrate [+/- May Contain: Ci 19140 / Yellow 5 · Ci 17200 / Red 33 · Ci 42090 / Blue 1] (F.I.L. Z287252/1).

Formulations are updated by the manufacturer from time to time. Always check the packaging you receive.

Manufacturer information

Brand: Maybelline New York
EAN: -